In SAP C4C, you can integrate data from applications and online web services using mashups. There are various preconfigured mashups in the system that can be used for data integration.
To create a mashup in C4C system, navigate to Administration → Business flexibility → Mashup authoring.
Click New, and select type of Mashup.
Enter the name of Mashup at the bottom, and active is selected. You need to enter the specific URL for tracking. Once you are done, click Save.