Psychological Approach

Motivation is a process of energizing and developing interest among the employees, who, when motivated move at a good pace towards achieving the goal of an organization. It influences employees’ behavior and the ways they react to different situations. Hence, methods of motivation changes from time to time with different people, environment and situations etc.

It’s well-acknowledged that motivation brings in a lot of benefits to an organization. However, getting motivated and making others motivated is the challenging task. During the past several years behavioral and social scientists have made in-depth research and study to find out suitable motivation techniques. They studied what motivates the behavior of a person, how and why?

In the modern management era, many theories have been suggested by behavioral scientists for effective motivation of employees with a view to increasing production and ensuring progress of the organization.

Some of the important modern theories of motivation like Maslow’s Hierarchy Theory and Herzberg’s Two-factor theory have considerably influenced the ways the employees of modern organization are motivated.

In the next two chapters, we will discuss these two popular theories of motivation.